FORME
(about project)
Forme is art direction for luxury lifestyle — a world where excess is edited down to only what matters. Restrained on the surface, deeply considered underneath.
(services)
Art Direction
Motion Design
(clients)
Mira
(roles)
Ava Noel
Photo Art Director
Bren Halse
Visual Content Producer
Elio Vane
Campaign Manager
(year)
2024
(PROBLEM)
(STRATEGY)
(RESULT)
The identity system itself, lowercase wordmark, the hand-illustrated sticker icons, the colour and type system, "a simpler way to lease," plus it in the wild, stickers, stationery, the car wrap once that's ready.
